Las Vegas, a city known for its flair and flavor, now welcomes a new spirit to savor. Bollywood actor Rana Daggubati of Indian movie Baahubali fame and music composer Anirudh Ravichander proudly introduces Loca Loka Tequila, a bold and refined tequila distilled from 100% pure highland agave. This artisanal blend strikes a masterful balance between sweetness and spice—capturing the festive soul of Mexico while weaving in the rich, aromatic notes inspired by Indian cuisine. Loca Loka is more than a tequila—it’s an experience. Each sip tells a story of celebration, heritage, and innovation, crafted for the discerning palate of local Las Vegans.

Daggubati and Ravichander, together with entrepreneur Harsha Vadlamudi’s business acumen, will surely enrich the Loca Loka journey with creative storytelling, inviting consumers to a unique cultural exploration. The tequila name, combining the Spanish “LOCA” (crazy) and the Sanskrit “LOKA” (world), captures the essence of a spirit that transcends borders, offering a unique blend of traditions, tastes, and communal joy. 

In a remarkable debut on the global stage, Loca Loka’s Blanco Tequila received its first Gold medal, and Reposado Tequila received its first Silver medal at the prestigious 2025 San Francisco World Spirits Competition (SFWSC), a testament to the brand’s commitment to quality and innovation.

“We are incredibly proud of our tequila and the great accolades we received from the world-renowned San Francisco World Spirits Competition for the first time,” said Laurence Brady, Loca Loka Regional Head USA. “Since launching in 2024, these recognitions are a true testament to the quality of our tequilas, and we’re thrilled to see the brand honored on such a highly regarded global stage.” 

Loca Loka Reposado Tequila is aged in French and American oak barrels for 4-6 months. The aging imparts a richer aroma and flavors of the Highland blends, i.e., a continuation of the Blanco maturation journey.

For more information, visit Loca Loka or follow us on Instagram. 

Raise your glass to a new level of flavor. Viva Loca Loka!